What Is The Midnight Auction?

​Sparked by the need to showcase the blurring of interests, 
The Midnight Auction was established to highlight the power of the complexity in each of us.
It is to let the world know that we are more than who they expect us to be, we are who we decide to be.

The name “The Midnight Auction” comes from the duality that midnight possesses and represents. Marking the ending of one day and the beginning of another. Midnight acts as a bridge, cosmically blurring the lines of time from past to present. The Midnight Auction was created to do just that —act as a bridge between what was and what is; so that we can exist in a space that not only appreciates our evolution, but also understands the need to do so.

What's #LookAtTheMoon All About?

At The Midnight Auction we like to keep it light. However, we, just like you, are also deep and multifaceted. You know what else is just like you? The Moon. As it changes, showing itself in different phases, the moon reminds us of our power to be different — at any given instant. What we see is a reflection of ourselves. We are never the same person we were from one day to the next — our interests shift, as we see the world through a new lens each day. So, when we say #LookAtTheMoon, we’re reminding you that change is constant. You’re meant to evolve. And...to just look up at the Moon sometimes because it’s d*mn beautiful!

Message from Us:

The Midnight Auction is for weirdos like us.
The ones who don’t give a sh*t about stereotypes. People aren't into one thing and one thing only anymore. Athletes are geeked out on Anime, Hip-Hop heads bump Led Zeppelin and shy introverts wear bright colors. We want to showcase some of the different perspectives and bridge gaps so the space between the old way of doing things and the new can finally be filled. It’s not just about being different. It's about doing something unprecedented.

F*ck thinking outside the box. Rip the whole thing apart and start a fire with it.